Professor Hesam Olya
Management School
Head of Marketing and Cultural Creative Industries Subject Group
Chair in Cultural and Creative Industries
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+44 114 222 3303
Full contact details
Management School
Room E027
91Ö±²¥ University Management School
Conduit Road
91Ö±²¥
S10 1FL
- Profile
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Professor Olya joined 91Ö±²¥ University Management School in 2018 and served as Research Development Director of Marketing and CCI group until 2021. Prior to joining 91Ö±²¥ University Management School, he worked for Oxford Brookes Business School (Oxford, UK) and Sejong University (Seoul, South Korea).
Throughout his career, he has taken an active approach to interdisciplinary and multidisciplinary research to investigate complex social problems with an attempt to develop impactful and innovative conclusions. He is actively leading research projects in the areas of cultural consumptions and sustainable management.
He is currently serving as associate editor of the International Journal of Consumer Studies and was the Service Industries Journal. He has been delivering key notes at many prestigious international conferences in the USA, UK, Italy, South Korea, Cyprus, Turkey, Kazakhstan and Africa.
- Research interests
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- Complex system management
- Cultural consumptions
- Sustainable marketing
- Climate change
- Publications
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Journal articles
Chapters
Conference proceedings papers
- Research group
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Behavioural Research for Inclusivity, Sustainability and Technological Transformation (BRISTT)
- Grants
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Title Date Awarding Body People Involved Unleashing power of Influencer Marketing in Promoting Pro-social causes September 2021 White Rose Maximilian Gerrath, Hamed Ahmadi, Mahnaz Aravaneh, Fraser McLeay Study of Destination Development; Institutionalization Strategies in The OIC Member Countries July 2018 COMCEC Chris Cooper, Levent Altinay, Clive Nicolaou, Axel Klenert How to Penetrate in Diverse markets of Halal Cosmetic? Implications for Southeast Asian Markets June 2017 National Research Foundation of Korea Professor Hee-Yul Lee Modelling Behavioural Intentions of Disabled Tourists for the Use of Peer-to-Peer Accommodations December 2017 Sejong University
- Teaching interests
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- Marketing communication
- Responsible Service Management
- PhD Supervision
Professor Hesam Olya supervises:
Hesam has previously supervised:
Name Thesis title Year of completion Alexis Thouki Heritagization of Christian Orthodox Painted Churches: In Search of Visitor Agency and the Dialectics of Heritage Management at Cypriot World Heritage Site 2024 Yiren Wu Assessing the Impact of Destination and Individual-Level Factors on Visitors' Pro-Sustainable Behaviours and Donation Intentions 2024 Are you interested in applying for a PhD?
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