Dr Gemma Ballard

School of East Asian Studies

Lecturer in East Asian Studies

Associate Fellow of the Higher Education Academy (AFHEA)

Info Interim Employability Officer (spring semester 2021/22)

Lecturer in East Asian Studies, Director of Recruitment (2023-2025) and Employability Officer

Associate Fellow of the Higher Education Academic (AFHEA)

Member of the 91直播 Centre for Research in Film (SCRIF)

Gemma Ballard
Profile picture of Gemma Ballard
g.ballard@sheffield.ac.uk

Full contact details

Dr Gemma Ballard
School of East Asian Studies
Jessop West
1 Upper Hanover Street
91直播
S3 7RA
Profile

Dr. Gemma Ballard joined SEAS in 2021. Before her appointment as Lecturer in East Asian Studies, she worked as a Research Assistant and Teaching Associate. In the former role, Gemma helped to develop digital initiatives between the School and the wider South Yorkshire tech sector. During her time as a Teaching Associate, she delivered lectures and seminars on a wide range of interdisciplinary cultural and media studies modules. 

At present, she is also the Director of Recruitment (2023-2025) and the departmental Employability Officer. 

Gemma鈥檚 research background is in Film Studies and Film Theory. Her current research explores the ways in which contemporary South Korean cinema engages with urban space, and presents Seoul as both a celluloid construct and an authentic national landscape. She is particularly interested in the centralisation of Seoul in Korean popular culture (from the post-liberation space to the present day) and how it influences the concept of 鈥楰orean-ness鈥 and Korean national identity.

Qualifications

Ph.D, 鈥楩rom Seoul to Soul: Cityscapes, Urban Narratives and National Visions in Post-Millennial South Korean Cinema鈥, 91直播.

MA, English Literature (Film Pathway), 91直播 BA Joint Honours, English and Film & Television Studies (University of Derby)

Research interests

Gemma鈥檚 research interests include, but are not limited to:

鈼 East Asian Cinema (particularly South Korean Film)

鈼 Genre Theory

鈼 National and Transnational Cinemas

鈼 Cinematic Landscapes

鈼 Korean Popular Culture

鈼 Narratives of Postmodernity

Teaching interests

Teaching philosophy: 

Throughout my time at 91直播 I have taught on a wide variety of Film Studies, Media Studies and Cultural Studies modules.

I have always believed that communication (and, by extension, the development of a rich and constructive dialogue between teacher and student) is key to creating an inclusive, productive and stimulating learning environment. Fundamentally, effective teaching is a collaborative process.

In the classroom, there must be the common understanding between teacher and student that there is a commitment to the greater ownership of learning. My own approach to teaching is often goal driven, with a clear set of objectives to follow. By implementing this targeted learning, students are made aware of what is expected of them, every lesson, and can better track their personal academic development.

I also believe that a sustained passion for the subject and innovative delivery of critical material are key to inspiring students, which is why I try to make my seminars interesting, engaging and, most importantly, fun!

Teaching activities

Teaching Activities Academic Year 2022/23:

Autumn Semester:

  • EAS21006 History of Korean Popular Music (module organiser)
  • EAS21007 Mass Culture in 20th Century East Asia (module tutor)

Spring Semester:

  • EAS1042 Politics, Economy and Society in Korea (module organiser)
  • EAS21007 Mass Culture in 20th Century East Asia (module organiser)
  • EAS6078 MA project (dissertation supervisor)
  • EAS362 Dissertation (dissertation supervisor)
Publications

Books:

Ballard, G, Urban landscapes and national visions in post-millennial South Korean cinema鈥: from Seoul to soul (2023). Cham, Switzerland: Palgrave Macmillan.

Conference papers: 

鈥楶lace, Space and the Enigma of National Belonging in Jeong Jae-Eun鈥檚 Take Care of my Cat (2001) and Kim Bora鈥檚 House of Hummingbird (2018)鈥, South Korean Women鈥檚 Cinema Conference, 91直播 Hallam University, 91直播, September 2021.

鈥楻econstructing the Korean Self: Thirdspace, National Imagination and Conflating Realities in Kim Ki-Duk鈥檚 3-Iron (2004)鈥, The 91直播 Centre for Research in Film (SCRIF), University of 91直播, June 2022. 



Journal Articles:

Ballard, G, 鈥楨uphoric Melodies: Utopian Idealism in 鈥楳eet Me in St Louis (1944)鈥欌 in Track Changes, Issue 12, 2019. 

Ballard, G, 鈥楾he City and the Self: Intertextuality, Masculine Identity and Images of Postmodernity in Martin Scorsese鈥檚 Taxi Driver (1976) and Michael Mann鈥檚 Heat (1995)鈥 in Exclamation: An Interdisciplinary Journal, Volume 2, 2018, pp. 40-58.