TY  - JOUR

T1  - IMC, social media, and UK fashion micro-organisations

JO  - European Journal of Marketing

UR  - https://eprints.whiterose.ac.uk/id/eprint/95481

UR  - https://doi.org/10.1108/EJM-08-2015-0599

PY  - 2017/04/10

AU  - Henninger CE

AU  - Alevizou PJ

AU  - Oates CJ

ED  - 

DO  - DOI: 10.1108/EJM-08-2015-0599

PB  - Emerald

VL  - 51

IS  - 3

SP  - 668

EP  - 691

Y2  - 2024/12/26

ER  -