@inbook{inbook, title = {{Explaining Variation in Data-Driven Campaigning}}, publisher = {{Oxford University PressNew York}}, url = {{http://dx.doi.org/10.1093/oso/9780197570227.003.0011 }}, year = {{2023}}, month = {{12}}, author = {{Dommett K and Kefford G and Kruschinski S}}, doi = {{10.1093/oso/9780197570227.003.0011}}, pages = {{167-190}}, note = {{Accessed on 2025/04/06}}}