@article{article, title = {{Developing relationships through direct marketing in a business-to-business context: The training sector in Portugal}}, url = {{}}, year = {{2010}}, month = {{12}}, author = {{Reis R and Oates C and McGuinness M and Elliott D}}, volume = {{2}}, journal = {{Proceedings of the European Conference on Knowledge Management, ECKM}}, pages = {{814-821}}, note = {{Accessed on 2024/12/26}}}