TY - CHAP T1 - No Through Road: A Critical Examination of Researcher Assumptions and Approaches to Researching Sustainability T2 - Marketing in and for a Sustainable Society UR - http://eprints.whiterose.ac.uk/116065/ PY - 2016/07/05 AU - McDonald S AU - Oates CJ AU - Alevizou PJ ED - Malhotra NK DO - DOI: 10.1108/S1548-643520160000013014 PB - Emerald SN - 9781786352828 VL - 13 SP - 139 EP - 168 Y2 - 2024/12/26 ER -